To meet aggressive growth and retention goals, technology and service providers need a deliberate and consistent approach to product marketing. Gartner Priorities Navigator™ for Product Marketing Teams outlines the top challenges facing product marketing leaders and how to advance key initiatives to drive growth, including:
- Go-to-market strategy
- Messaging and differentiation
- Demand generation
- Marketing impact
- Marketing planning and performance
Complete the form to access Gartner Priorities Navigator for Product Marketing Teams.