Sellers are burnt out and most buyers prefer a rep-free buying experience. Sales leaders are investing in sales tech to solve these challenges but 67% of CFOs say digital is failing to deliver the expected enterprise-level financial benefits.
Disaster? No, an opportunity.
The answer lies in a successful sales digital transformation which not only requires modernizing your sales tech stack but your sales talent and processes, too.
Download our Gartner guide to discover:
- Five sales digital transformation phases and key deliverables
- Three common challenges to overcome
- Four actions to accelerate digital transformation success